IN THE SPOTLIGHTThe magic of creativity
Our Founder & CEO, Andrew Dobbie, took the stage at the Baltic Brand Forum & Awards alongside speakers from LEGO, Uncommon, Bastholm Creative, LePub, and more of the industry’s top creative minds to talk about the ‘Magic of Creativity’.
Andrew wowed the crowd with secrets of the ultimate marketing multiplier (spoiler, it’s creativity), showing why obsessing over insight and the craft of a powerful story gives magical results, every time.
AWARD WINA healthcare award… for comedy?! Are we having a laugh?
Yep, comedy. In healthcare. About colorectal cancer. We could have taken the safe creative route and ended up with average results. Instead, we leaned into humour because if you want people to talk about cancer, you’ve got to make it easier to talk about.
Keen to see what got us the gold at the Creative Floor Healthcare Awards?
NEW WORKLFG? WTF.
First Bus challenged us to create a national campaign to get Gen Z back on the bus.
We needed an idea that captured that “f*** it, let’s do it” moment when you head out with your mates to go out and do… anything.
LFG was born, and it’s rolling out across the UK. Ready to see how we did it?
NEW WORKPutting Zio™ at the heart of monitoring
This launch campaign for iRhythm didn’t skip a beat.
THOUGHT LEADERSHIPMost brand stories start with a name
But a logo makes it real.
Our Andrew Dobbie explains why
