Posts by MadeBrave Team

Three Quick Wins for Influencing Consumer Behaviour

Our Senior Strategist, Ross Macdonald, and Social Media Strategist, Laura Griffin, reveal their top tips from the weird and wonderful world of behaviour change communication.

2024: Our Predictions for the Year Ahead

Whether it’s climate change vs sustainability, artificial intelligence vs humanity, or the exponential growth of the creator economy, one thing’s for sure—2024 is shaping up to be monumental.

How’s it all going to impact brand strategy, marketing, creativity, and design? Our team have a few thoughts.

Last Night’s SOLD OUT CreatorMashup!

CreatorMashup is an evening event series we created especially for content creators in Scotland, helping them to perfect their craft, grow an engaged audience, network with fellow creators, and ultimately increase opportunities for brand partnerships and collaborations.

The ‘X’ Factor: What This Means for Brands

Elon Musk has certainly pulled a fast one on us. While the risks from such a sudden and unconventional rebrand are obvious, it’s important for brands to consider what the future could hold—and plan accordingly.

Threads for Brands: A Look Before You Leap

Meta's Threads is the new kid on the social media block. As Twitter faces its fair share of controversies, Meta has seized the opportunity to introduce a new platform promising a better experience for users and brands. Should brands take the leap? Today we're pulling that thread.

D&AD New Gen: Creativity by the Spoonful

Earlier this week we teamed up with an all-star group of D&AD New Gen awards winners to bring to life a unique idea. One of those ideas that inspires even more ideas. In other words, an idea with legs (and a spoon in this case) so of course we had to run with it.

A Speedy Brand Sprint for Gordon Ramsay

Last week we had the pleasure of cooking up a fresh batch of branding for a London-based entrepreneur as part of a feature on Gordon Ramsay’s Future Food Stars. With less than four hours to get it done, the heat was on!

MadeBrave Turns Ten!

That's right. We're going double-digits and we can hardly believe it!

MegaBraver: One GIANT Christmas Film!

Our first face-to-face Christmas party in two years had finally arrived and it was going to be HUGE! We were so SO excited!

...until we realised we had unknowingly hired a 50-foot tall giant person. Could happen to anyone, right?

Why B Corp Is the New Standard for Purpose-Driven Brands

Talk is cheap as they say, so how do we know brands that talk the social activism and sustainability talk are also, you know, walking the walk? Here’s why the B Corp is a big win for people, the world, and especially brands—including us!

MadeBrave Meets: Ica Headlam

Our Andrew Dobbie caught up with the founder of We Are Here Scotland, the amazing Ica Headlam, to talk creativity, BIPOC representation in the creative industries, and the ‘Creators’ Fund’ which is providing BIPOC creatives with funding and mentorship opportunities. Pretty cool, right?

Our ‘Find Your Brave’ Team Weekend!

It's been a long 15 months and we've really, really, really (really!) missed being under the same roof. We figured it was high time we got together to have a bit fun, find our brave, and reconnect—MadeBrave style!