photo of andrew dobbie, CEO / founder of madebrave standing on a stage with

IN THE SPOTLIGHTThe magic of creativity

Our Founder & CEO, Andrew Dobbie, took the stage at the Baltic Brand Forum & Awards alongside speakers from LEGO, Uncommon, Bastholm Creative, LePub, and more of the industry’s top creative minds to talk about the ‘Magic of Creativity’.

Andrew wowed the crowd with secrets of the ultimate marketing multiplier (spoiler, it’s creativity), showing why obsessing over insight and the craft of a powerful story gives magical results, every time.

See how


three photos. One of a man accepting an award in a wrestling ring, one of a smiling man holding an award, and a third photo which is a closeup of the award.

AWARD WINA healthcare award… for comedy?! Are we having a laugh?

Yep, comedy. In healthcare. About colorectal cancer. We could have taken the safe creative route and ended up with average results. Instead, we leaned into humour because if you want people to talk about cancer, you’ve got to make it easier to talk about.

Keen to see what got us the gold at the Creative Floor Healthcare Awards?

Bottoms up


photo of a woman in a wheelchair about to drop into a bowl with

NEW WORKLFG? WTF.

First Bus challenged us to create a national campaign to get Gen Z back on the bus.

We needed an idea that captured that “f*** it, let’s do it” moment when you head out with your mates to go out and do… anything.

LFG was born, and it’s rolling out across the UK. Ready to see how we did it?

LFG


photo of a woman wearing a white tank top and a Zio device from iRhythm

NEW WORKPutting Zio™ at the heart of monitoring

This launch campaign for iRhythm didn’t skip a beat.

See why


two images showing the original madebrave logo and the current version

THOUGHT LEADERSHIPMost brand stories start with a name

But a logo makes it real.

Our Andrew Dobbie explains why


Want to get Brave Thinking in your inbox? Subscribe here

Up Next…