Our Blog Posts
Why B Corp Is the New Standard for Purpose-Driven Brands
Talk is cheap as they say, so how do we know brands that talk the social activism and sustainability talk are also, you know, walking the walk? Here’s why the B Corp is a big win for people, the world, and especially brands—including us!
Brand Maturity: How to Build Brands That Stand the Test of Time
Have you ever wondered why some brands stay relevant over time while others fade away? If you ask us, brands follow human-like life stages—each building on the last to create a mature brand. So, where is your brand on its journey and what can you do to move it to the next stage? Come find out!
Virtual Production: Is It the Next Big Thing for Brands?
Virtual production is a new technology that allows you to blend live footage with computer graphics in real time, and it could change how brands create content for good. Here’s what we know so far.
11 Lockdown Content Trends to Try with Your Brand
How has lockdown changed content? This year, we’ve seen these 11 trends pop up on our screens. Read more about what’s happening with video, social and branded content platforms plus some best-in-class examples from the last six months.
Rebrand vs Brand Evolution: Which is Better for Your Brand?
Change all at once, or over time, or both? Here, we look at the difference between rebrands and brand evolution, and how they can help businesses to adapt over time.
How to Use Content to Prototype, Test, and Evolve Your Brand
First comes brand, then comes content, right? Well, what if it looked more like ‘brand prototype - content - brand’? Here, we look at using content to evolve your brand with changing times, audiences, and objectives.
Ready for Relaunch? How Brands Can Build a Post-COVID-19 Strategy Now
A proactive relaunch strategy can help your business accelerate and take off when the time’s right. Here's how to get started on your COVID-19 relaunch strategy.
12 Practical Ideas for Creative Freelancers Looking to Get Paid Work
Having worked with so many amazing freelancers over the years (you know who you are) and with some of us doing freelance before working here at MadeBrave, we put our collective brains together to come up with some ideas for freelancers looking to drum up new creative work!
Safeguarding Your Brand Through Tough Times
In the midst of everything that’s going on just now, looking after your brand is more important than ever before. Here are some top tips for safeguarding yours during these tough times.
Ten Top Tips for Teams Working Remotely
We’ve recently gone (mostly!) remote. Here are a few things we’ve been doing to stay connected, keep on top of projects, and take care of ourselves—all while working remotely.
Delivering a Brand Masterclass with Branding Legend, Marty Neumeier
We broke out the whiteboards, the giant Post-its, and multi-coloured Sharpies for this interactive brand workshop!
Should Your Brand Be On TikTok?
How do you do, fellow brands? Now might be the best time to add this popular video-sharing network to your social media strategy