Our Blog Posts
11 Lockdown Content Trends to Try with Your Brand
How has lockdown changed content? This year, we’ve seen these 11 trends pop up on our screens. Read more about what’s happening with video, social and branded content platforms plus some best-in-class examples from the last six months.
How to Use Social Listening to Adapt Your Strategy
Don’t get us wrong, keeping an eye on your own social channels is important and all, but the internet is a BIG place. It’s easy to miss conversations happening elsewhere around your brand, your competitors, or anything else your target audience might be obsessing over. That’s where social listening comes in! Our Heather Robertson has some tips on how to use it to adapt your strategy.
Should Your Brand Be On TikTok?
How do you do, fellow brands? Now might be the best time to add this popular video-sharing network to your social media strategy
How to Make the Most of Hero Content
Hero content is here to save your marketing calendar…
Meaning or Machining? Using Marketing Automation for Good
Here's how to use marketing automation to make things easier for your customers (and your team!).
How Content Grabs Can Help Marketing Teams with No Time
Why bulk content can make your job a whole lot easier…
What Social Shopping Means for Buyer Journeys
As more social media channels introduce in-app shopping - what does this mean for brands and the future of ecommerce?
Should Brands Have a Stance?
Protest or profit? We look at brands that are using their platform for a bigger purpose and the impact that brands can have on social issues.
Workshop Ideas To Define Your Brand Personality
Activities and conversation-starters that help you to create a brand personality that fits.
Cards Against Bullsh*t: How We Wished Our Clients A Happy Christmas
Traditionally, for many businesses, wishing clients season’s greetings would involve sending a Christmas themed card, maybe a box of Roses or Quality Street, or even a bottle of fizz. All nice. All pretty boring. So when we came to think about how we wanted to express happy holidays…
10 of the Best Independent Creatives in Scotland
From illustrators to origami artists - a spotlight on some of the amazing creative talent right here in our little corner of the planet.
Walking in a MadeBrave Wonderland!
T’was the week before Christmas, and all through the studio… Every year we like to celebrate Christmas in a big way. You might remember last year when Andrew dressed up as a Christmas Tree and nearly made Mike drop a dozen Krispy Kremes, or if you’ve loved us long-time, you’ll…