Because mum doesn't need another candle

With Mother’s Day approaching fast, Eden Mill asked us to create a suite of bespoke imagery to help them promote their gin gift sets across a dedicated Mother’s Day page on their website and social media. The brief was pretty simple – make their bottles look even more beautiful and stand out on news feeds.

Our own talented MadeBraver photography crew shot all the bottles and packaging in our own in-house photography studio. After we retouched the images, they were combined together with some framing floral illustration. We chose pastel backgrounds that would complement the existing bottle design, while also bringing an air of springtime to the campaign.

With such a variety of colours in their beautiful suite of assets, Eden Mill were able to continuously post their gift sets on social media with a fresh visual each time.

We love our mums, we love our gin and we love our photography.

Lilac background with floral illustrations
Eden Mill gin bottle on peach coloured background for Mother's Day promo
Eden Mill gift set on pink coloured background for Mother's Day promo
Behind the scene photography of man adjusting bottle in photography set up
Eden Mill gift set on green coloured background for Mother's Day promo
Triple Eden Mill bottle set on blue coloured background for Mother's Day promo

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