Food for a cause
Street & Arrow is an initiative that helps give employment to those with previous convictions in their street food van situated in Partick and café-bistro in Dalmarnock.
The organisation behind Street & Arrow approached us to name, brand and visually represent the project. The name and brand mark are designed to be deliberately plain as the company has plans to branch out into other services like hairdressing and gardening, where they can continue to provide skills for those with previous convictions. The visual style was applied to everything from their website, to packaging and the food van itself.